Reliance Puts ₹8,000 Cr Into Campa Cola to Take on Coke and Pepsi

Mumbai, June 20, 2025 — In a decisive move to disrupt India’s carbonated beverage market, Reliance Retail Ventures Ltd (RRVL), the retail arm of Reliance Industries, has committed ₹8,000 crore to relaunch and scale the once-iconic Indian cola brand, Campa Cola. This aggressive investment represents a direct challenge to the entrenched market dominance of Coca-Cola […]